I'm Andressa, I'm from Brazil. I moved to Europe a few years ago I have lived in 3 different countries, what I like to do the most is traveling and trying different foods.
A Global operator leader in Gaming Technology is currently looking for an energetic Affiliate Manager to join their very exciting international team. This role can be based in Portugal or Brazil (RJ) The role As an Affiliate Manager, covering one of their brand’s very successful international launches. more specifically, you will be responsible for managing the network of affiliates & publishers in Brazil, creating and implementing the strategy that has been agreed with the country manager and the marketing team while also making recommendations about the best ways to approach campaigns and maximize results. As a member of the broader marketing team, you will be also working closely with internal and external stakeholders in order to support and execute campaigns that combine creative briefs with data-driven decisions. Responsibilities Acquire new partners (negotiations & deal optimization); Identify new channels of acquisition, build business cases and execute campaigns; Build weekly, monthly, quarterly and yearly business reporting for the market; Implement promotional campaigns and Growth Strategies; Be responsible for Performance Monitoring & Reporting (heavy business KPIs reporting & presentation); Deliver proactive account management by providing solutions to affiliate partners as well as offering ideas/methods to increase revenue through copywriting techniques, promotional channels and unique marketing tactics; Manage our Ad-serving & Campaign-tracking platform; Monetize partnerships with major affiliates and publishers; Manage affiliate platform CRM & budget allocation, including commissions and budget spend; Keep abreast of competition and issues within the affiliate marketing industry, relevant products and relevant markets; Create and implement Bonus Incentive Schemes for affiliates; Build and maintain relationships with affiliates; Provide training and support in regards to the ad-serving platform; Locate opportunities for ad-hoc activations and growth tactics. Requirements Degree in Marketing / Business Administration / Management or other relevant fields (Master’s Degree in related fields will be considered a plus); At least 2 years of proven experience in Affiliate marketing or a relevant role (past experience in the iGaming / Sports / Casino industry is a plus); Excellent written and verbal communication skills both in Portuguese and English language; Expertise and constant adaptation to new practices and innovations in the field of Influence Marketing; Extremely numerate with an advanced understanding of cost control; Great sales, negotiation and problem-solving skills; Advanced usage of Excel and Google Sheets as the preferred tool for making data driven decisions; Top-notch understanding of commercial models and local markets’ needs; Solid understanding of marketing techniques; Strong analytical skills & ability to work on tight deadlines; Ability to learn fast and collaborate effectively within a team; Taking business decisions based on data; Excellent understanding of brand awareness and growth strategies.
A new startup in partnership with a large north American IGaming Corporation, which will focus on becoming a leading sports betting operator in the Brazilian market are looking for a dynamic and results-driven Marketing Director to join their team. This role will be based in Sao Paulo With the anticipated regulation of the industry within the next year, they are preparing to apply for a license and make their mark in this fast-growing sector. Responsibilities: As the Marketing Director, you will be responsible for: Developing and implementing a comprehensive marketing strategy that aligns with the company's overall business goals, ensuring our brand becomes a recognized and trusted name in the sports betting industry. Managing the marketing budget, allocating resources effectively to achieve optimal ROI across various marketing channels. Acquiring players through innovative and targeted campaigns, ensuring a consistent and engaging customer experience. Managing a media buying agency to maximize our advertising reach and effectiveness. Collaborating with internal teams and external partners to develop and execute promotional campaigns, partnerships, and sponsorships that drive brand awareness and user acquisition. Managing the development and growth of the marketing team based in São Paulo, providing guidance, mentorship, and support to foster a high-performing and collaborative work environment. Staying current with industry trends, best practices, and emerging technologies to ensure the company remains competitive and innovative. Ensuring compliance with all applicable laws and regulations, as well as company policies and procedures. Requirements: Bachelor’s degree in marketing, Business, or a related field. A minimum of 5 years of marketing experience, with at least 2 years in a leadership role. Experience in the sports betting or gaming industry is strongly preferred. Proven track record of developing and executing successful marketing strategies that drive user acquisition and revenue growth. Strong analytical skills and the ability to use data to inform decision-making. Experience managing media buying agencies and negotiating advertising contracts. Excellent communication and interpersonal skills, with the ability to effectively collaborate with both internal and external stakeholders. Fluency in Portuguese and English (both written and spoken) is required.
A Global Leader in Gaming Technology is currently looking for an experienced Client Operations Manager to join their very exciting international team. This is an initial remote role and will become a hybrid in Sao Paulo The Role As a Client Operations Manager, your role will be to oversee the day-to-day operations of the company, ensuring that all processes and procedures are efficient, effective, and compliant with regulations. You will lead an existing structure of three operations teams (KYC, Payments & Risk) which may serve multi-disciplined customers, ensuring high levels of customer satisfaction and service delivery. Responsibilities Oversee the daily operations of an online gaming business, including managing staff and monitoring client operations performance. Anticipate issues during process flows and build sustainable solutions by structuring themes and teams to ensure continuity, operational efficiency and effectiveness. Analyze data to identify trends and opportunities for improvement in operations processes, including payment processing, risk management to enhance service delivery and increase efficiency. Develop and maintain operational metrics to monitor performance. Provide regular updates to senior management on client operations performance and operational issues. Ensure that all operations processes are compliant with regulatory requirements and industry standards. Develop and maintain relationships with payments processors and other industry partners. Serve as an additional escalation point in case of emergence or a critical issue occurred and resolve in a timely and effective manner. Qualifications Previous experience gained in Risk, Payments or KYC operations management in the betting industry is highly preferred. Strong leadership skills and the ability to motivate, manage and develop high performing large scale, diverse operational teams. Experience in developing and implementing operations strategies, processes and structures. Ability to apply a holistic/end-to-end approach to operations. Strong data and analytical skills combined with effective decision-making capability and problem-solving skills. Excellent organizational, communication and interpersonal skills, with the ability to build and maintain relationships with stakeholders at all levels. Experience in process improvement and project management.
Our client is a new online sportsbook & casino operator that is launching into the Mexican market with the backing a large international gaming group. Responsibilities: Oversee and execute retention strategy to enhance player experience and grow lifetime player value and profitability Develop loyalty and retention programs, promotions, and campaigns Execute marketing campaigns and delegate responsibilities as needed Works collaboratively with cross-functional teams to manage marketing communications and customer experience Conceptualize and implement new loyalty features, promotions, and benefits that drive member adoption, spend, and engagement Develop and monitor loyalty metrics and KPIs to ensure program effectiveness Own the CRM function including platform ownership, strategic vision and program execution Develop strategies to grow and optimize performance of player database especially for prioritized player segments Understand customer segmentation and how to appropriately interact with each audience Develop and execute email and database marketing programs Assist with customer acquisition strategy and implementation as needed Qualifications: Experience working with CRM/ Loyalty programs Strong analytical and data skills with proven experience developing KPIs and dashboards Bachelors degree in Marketing, Communications, Business, or similar Experience developing and managing email programs Strong understanding of online gaming
A global Gaming Technology operator is looking for a CRM Manager in Peru to join their international team. This is a remote role, based anywhere in LATAM preferably Peru. The Role In this role, you will be responsible for planning and coordinating the execution of the CRM strategy for the Sportsbook and Casino products across multiple channels, for creating high engagement in all channels and for driving upward the number of active players, retention, reactivation and cross-sell objectives for Sportsbook and Casino members. Responsibilities Develop a comprehensive, data-driven CRM strategy for the Peruvian market, in collaboration with the HQ team taking into account local compliance, market conditions and competition; Ownership of the CRM plan; Plan and develop local, personalized and targeted campaigns using relevant customer channels such as onsite messaging, email, messaging and Social Media; Liaise with CRM Strategy Team in Athens HQ for fine-tuning of the automated lifecycle journeys, keeping them updated on market insights, competition intelligence, best practices; Ensure that the campaign execution and delivery is completed as per plan and all the relevant stakeholders are aware of the volumes, performance and outcomes; Deploy the bonus budget profitably through robust planning, execution and analysis; Analyze historical revenue performance and forecast future program performance; Initiate and manage the development process of creatives -from brief to delivery- with a laser focus on the customer insight and deliver customer engagement and response; Lead ongoing segmentation of the customer base in the market to identify insights and target customer segments with specific campaigns; Identify customer touchpoints and ensure that the right actions and communications are implemented; Keep abreast of advertising standards and consumer protection laws and standards in Peru; Follow and report on competitor activity within the Peruvian market; Regular reporting to senior stakeholders on success of campaigns, demonstrating a deep understanding of customer motivation. Requirements Min. 4 years of CRM, lifecycle management or marketing, preferably in a technology Company Proven track record of developing and implementing a campaign strategy based on an understanding of customer needs and customer profile; Well-versed in extracting customer insight from data; Great organization, planning and prioritization skills, with strong attention to detail; Solid experience in implementing, driving and managing complex multi-channel campaigns; Professional experience in operating CRM tools (Adobe Campaign or Salesforce CRM, for example). Optimove tool will be considered a plus; Exceptional stakeholder management and collaboration skills; Fluency in Spanish and English
A global Gaming Technology operator is looking for a Country Manager in Chile to join their international team. This is a remote role, based in Chile. The Role The Country Manager will be the primary growth driver in the Chilean market. The CM will be the company’s key representative in the market, in a role responsible for developing, driving, coordinating, executing, and following up on the strategy for the market in an effective manner. The successful candidate will be responsible for leading and coordinating all resources supporting Chile, directly as well as indirectly, including managing the local team and partners and working closely with the headquarters to successfully implement the business growth plans. Responsibilities P&L ownership and responsibility for the market to ensure delivery of results in accordance with the set budget and targets as well as weekly and monthly reporting.? The business’s spokesperson in the market and main contact person for Chilean operations and product development. Ensure smooth flow of information and communication between local and HQ teams. Overall site, customer experience ownership, and customer satisfaction for the business. Maintain in-depth knowledge of the market including competitive and regulatory environment. Conduct and/or coordinate market research, business plan preparation, budget, and go-to-market strategies. Align with Marketing Manager and HQ on the country marketing strategy and local brand positioning and ensure it is in accordance with P&L. Overview marketing budget allocation in close cooperation with Marketing Manager and HQ. Ensure compliance of all activities with input from the local Compliance manager, including responsible gaming activities. Responsible for the team structure, recruitment, and retention. Ensure the local team is working according to the business campaign planning process, contributing with campaign ideas, marketing briefs, and campaign review deliverables. Overview of the local content strategy and provide guidance to local content execution. With the support of central analysts and the BI team, follow up and analyze all the marketing activities to make sure they are in line with budgets and targets. Ensure clear reporting and action plans to counter any failing results. Use international best practices and share local best practices to work towards improving one of the business brands’ overall marketing and CRM execution, making sure we use our learnings in the best way across markets. Skills & Experience Min. 3 years of experience in a similar position ideally in the online gambling industry. Proven success managing a P&L and a team. Proven experience in budget forecasting and implementation. Experience in working in an international environment across locations, teams, and functions. Good understanding and experience in Marketing and CRM. Good understanding and experience in the Chilean online market and consumer behavior. Stakeholder management skills and experience working as a stakeholder, specifying requirements across the company in a positive, collaborative and performance-driven way. Customer-focused, passionate, hands-on, and excellent executor, with a strong business and growth mindset. Strong leadership, cooperation, and analytical skills. Strong team player. Excellent communication and presentation skills. Native Spanish speaker. Excellent command of English
My client is seeking an experienced and driven Affiliate Manager to be managing affiliate partnerships in the Latam markets by building relationships and collaborations. You will be responsible for monitoring performance and traffic volumes to increase traffic and revenues. . This is a very exciting opportunity to join a rapidly growing operator in LATAM and really take ownership of this department.You will be managing affiliate partnerships in the Latam markets by building relationships and collaborations. You will be responsible for monitoring performance and traffic volumes to increase traffic and revenues. Responsibilities Overseeing the day-to-day management of affiliate accounts and campaigns to ensure maximum ROI is achieved Identify and cultivate top performers and develop incentive programs to reward key partners Create monthly promotions and communications to affiliate marketers Collaborate with internal teams to regularly create and improve landing pages, overall marketing, and merchandising campaigns through the affiliate network Develop new affiliate recruitment and program marketing campaigns Responsible for running affiliate accounts whilst making sure on delivering personal and group KPI’s Implement strategies to increase quality and yield of key affiliate partners Represent affiliate team at industry events and keep updated on industry trends. Manage key accounts across all brands and increase business from mid to top-tier affiliates Work with internal marketing team to grow the affiliate business within the market Maintain good affiliate relationships in the LATAM America market Skills & Experience At least 3-5 years of experience in account management within the iGaming industry Experience with the sportsbook, casino channels Prior experience with the LATAM market is a must Great communicator In-depth knowledge and experience of leading global affiliates Methodical, numbers driven and well organized Open and responsive to situations that require problem-solving skills Able to work as part of a team and on own initiative Be proactive and motivate others when necessary Fluent in English Positive and enthusiastic ‘can do –attitude’ Possess strong sales, negotiation, and presentation skills.