Dutch Brand Executive
Posted 5 days agoMy client, a well renowned and popular igaming organization, with a major worldwide presence in the sector, is seeking a motivated and results-driven Dutch Brand Executive to join their marketing team.
My client operates over 20 brands using its own platform, ensuring a safe, inventive, and fun-filled gaming experience covering both casino games and sports betting. With a workforce of over 500 skilled individuals spread across 7 primary locations, they are a global employer in the iGaming field.
For this role, my client is looking for someone with experience in brand management, product development and content writing with a strong understanding of the interplay between the three. The Dutch Brand Executive will be responsible for developing and executing brand strategies, managing brand development initiatives, and collaborating with cross-functional teams to ensure brand and brand alignment.
If your looking for an exciting role with career growth, this one is for you!
Additional information
Location: Malta + Hybrid setup environment (Minimum of Twice a week in the office in St Julian's, Malta)
Hours: Office Hours (Core hours being 10am-5pm)
Reporting to: Netherlands Country Manager
Responsibilities:
Developing and executing brand strategies that resonate with the target audience and differentiate our products from competitors.
Managing the brand development process from ideation to launch, including conducting market research, developing brand positioning and messaging, and creating go-to-market plans.
Collaborating with cross-functional teams, including design, engineering, sales, and customer service, to ensure brand and product alignment and successful brand launches.
Managing brand budgets, timelines, and resources to ensure projects are delivered on time and within budget.
Conducting competitive analysis and market research to stay up-to-date with industry trends and identify new opportunities for growth.
Monitoring and reporting on key performance indicators for brand and product initiatives, and adjusting strategies as necessary to achieve goals.
Collaborating with external partners, including agencies, vendors, and influencers, to execute brand and product initiatives.
Ensuring brand consistency across all marketing channels, including advertising, social media, packaging, and in-store displays.
Managing and mitigating brand reputation risks, including negative customer feedback and social media backlash
Must haves:
Dutch speaker with excellent written and verbal communication skills
Excellent knowledge of English, both written and spoken
Passion for branding, marketing, and product development
Being inspired and bringing the Dutch brands to another level
Strong desire to develop, learn new skills and face new challenge
Experience working with cross-functional teams and external partners
Passionate sports enthusiast with a deep understanding of various sports, teams, and events
Strong attention to detail with the ability to create error-free, high-quality written content and graphics
Ability to effectively communicate brand and product messaging to internal and external stakeholders
Strong analytical skills, with the ability to analyse market data and make data-driven decisions
Proficiency in copywriting and graphic design, with experience using industry-standard tools and software
Comfortable collaborating with remote teams and stakeholders across Europe, utilising communication platforms like Slack, Monday, and Jira
Proven ability to meet deadlines, manage multiple projects simultaneously, and work independently or as part of a team
Familiarity with SEO principles and content marketing strategies is a plus
Ability to work in a fast-paced, dynamic environment with tight deadlines
A bachelor's degree in marketing, business, or a related field is an asset
3+ years of experience in brand management and product development is a plus
What my client offers you:
A competitive remuneration package inc. a company bonus scheme
Fantastic quarterly team events and weekly company events
A one-time bonus to help you set up a comfortable workstation at home
On top of our Hybrid work arrangement, up to 40 days a year to work fully remotely from anywhere
€250 Annual Wellbeing Allowance
A comprehensive, International Private Health Insurance.
A €250 One-time Hybrid Allowance to help you set up your home office
Breakfast at the office on Mondays and Tuesdays
Lunch at the office on Wednesdays
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