Let’s Talk
Talent.

We are partnered with a fast-growing online gaming business that is redefining how players engage with digital casino entertainment. Combining a strong game portfolio, data-driven decision making, and a focus on player experience, the business is entering a new phase of growth across North America. Following a recent rebrand and significant investment into product and technology, the company is scaling its leadership team and strengthening its operational infrastructure. This is a high-impact opportunity to join at a pivotal stage and play a key role in shaping the next phase of growth. The Opportunity The Director of Casino Operations will be responsible for the day-to-day commercial performance of the online casino offering. Reporting directly to the General Manager, this hire will own the operational and commercial execution across key areas including game performance, supplier relationships, player experience, and promotional effectiveness. This role requires a commercially driven operator with a strong understanding of online gaming and a passion for delivering best-in-class player experiences. Commercial Performance Key Responsibilities Commercial Performance Own core casino KPIs including revenue, engagement, retention, player value, and bonus efficiency Identify opportunities to improve profitability and long-term customer value Partner with analytics teams to evaluate trends and inform business planning Content & Supplier Management Manage relationships with game providers, aggregators, and platform partners Optimise game portfolio performance and content strategy Evaluate new suppliers and technologies to enhance product offering and commercial outcomes Player Experience & Operations Oversee the end-to-end player journey across onboarding, payments, gameplay, and support Identify and remove friction points across the customer lifecycle Collaborate closely with Product, Payments, Risk, VIP, CRM, and Customer Support teams Strategic Growth & Partnerships Identify opportunities to improve operational efficiency and player engagement Support vendor selection, commercial negotiations, and strategic initiatives Contribute to long-term growth strategy and execution Leadership Act as a key operating partner to the General Manager Lead cross-functional initiatives from concept through execution Establish strong operating discipline and accountability across teams Support the development of scalable operational processes Success in the First 12 Months Improve key commercial KPIs across revenue, retention, engagement, and profitability Enhance visibility into supplier performance and casino economics Deliver measurable improvements in player experience Develop strategic partnerships that strengthen the product and operating model Become a trusted member of the leadership team Requirements Essential 7+ years’ experience within online casino, iGaming, sportsbook, social casino, or sweepstakes environments Strong understanding of gaming economics, player behaviour, and retention strategies Experience managing vendors, suppliers, or commercial partnerships Proven track record of improving performance through data-driven decision making Experience leading cross-functional initiatives in a fast-paced environment Strong analytical and stakeholder management skills Preferred Experience with leading online casino or sweepstakes operators Background managing game providers and aggregators Experience influencing P&L performance Exposure to payments, CRM, loyalty, fraud, or engagement technologies Experience in high-growth or scaling organisations Candidate Profile Commercially minded operator with a hands-on approach Comfortable working across strategy and execution Strong balance between player experience focus and commercial performance Thrives in fast-paced, growth environments Motivated by building and scaling high-performing businesses

The Company My client is a fast-growing online gaming business redefining how players engage with casino entertainment. Combining a world-class game portfolio, data-driven decision making, and innovative player experiences, the company is building a differentiated platform for the North American market. Following a recent rebrand and entry into a new phase of growth, my client is expanding its leadership team and investing in product, technology, and operational capabilities to support scalable, sustainable growth. This is a high-impact opportunity to join at a pivotal stage and help shape the future direction of the business. The Role The Head of Acquisition will lead all new player growth initiatives across the business. Reporting directly to the General Manager, you will be responsible for defining and executing acquisition strategy, managing media investment, scaling affiliate and partnership channels, and driving performance across multiple acquisition streams. This role requires a commercially driven leader with deep performance marketing expertise and a strong track record in building scalable acquisition engines that balance growth, efficiency, and player quality. Key Responsibilities Acquisition Strategy & Performance Own acquisition strategy, budget allocation, and growth targets across all channels Scale player acquisition while maintaining efficiency, profitability, and player quality Develop testing frameworks and long-term growth plans aligned with business objectives Continuously identify opportunities to improve performance and ROI Affiliate & Partnership Growth Build and manage strategic relationships with affiliates, publishers, and partners Expand affiliate contribution while maintaining strong commercial outcomes Evaluate and negotiate partnerships to support sustainable growth Monitor partner performance, traffic quality, and long-term player value Channel Expansion & SEO Diversify acquisition across paid media, partnerships, SEO, and emerging channels Develop scalable programs that reduce reliance on single-channel performance Collaborate with Product, Analytics, and Creative teams to improve conversion Establish SEO as a meaningful contributor to long-term growth Measurement & Optimisation Partner with Analytics to evaluate acquisition quality, ROAS, retention, and LTV Improve forecasting, attribution, and decision-making frameworks Optimise spend allocation using data-led insights Ensure focus remains on long-term value over short-term volume Leadership Build and lead a high-performing acquisition function Manage agencies, external partners, and internal team growth Establish scalable processes, reporting structures, and operating rhythms Act as a key strategic partner to the General Manager and wider leadership team Success in the First 12 Months Scale acquisition while maintaining efficiency and player quality Grow affiliate contribution and strategic partnerships Successfully diversify acquisition across multiple sustainable channels Enhance forecasting, measurement, and performance visibility Build a repeatable and scalable acquisition engine Establish yourself as a trusted member of the leadership team Requirements Essential 7+ years’ experience in acquisition, performance marketing, or growth leadership Proven track record managing significant budgets and hitting performance targets Strong knowledge of affiliate marketing and partnership-driven acquisition Demonstrated success scaling customer acquisition programmes Strong analytical mindset and commercial decision-making ability Experience managing agencies, vendors, and external partners Excellent communication and leadership skills Desirable Experience within iGaming (Online Casino, Sweepstakes, Sports Betting, Social Casino) Experience scaling affiliate programmes and diversified acquisition portfolios Exposure to paid social, programmatic, SEO, and emerging channels Background in high-growth or venture-backed environments Familiarity with attribution, analytics, and marketing measurement tools The Candidate You are a commercially driven growth leader with a builder’s mindset. You thrive in fast-paced environments where accountability, experimentation, and innovation are key. You bring a strong ability to solve complex growth challenges, build strategic partnerships, and translate data into actionable insights. Most importantly, you focus on acquiring high-quality players that deliver long-term value, not just volume.  

Head of VIP & Loyalty Location: Remote (North America preferred) Our client is a fast-growing online gaming company redefining how players engage with casino entertainment across North America.  We are seeking a Head of VIP & Loyalty to join the leadership team and own the strategy, execution, and evolution of VIP and loyalty programs. This role is ideal for a commercially minded, player-first leader who thrives at the intersection of hospitality, analytics, and retention strategy in a fast-paced gaming environment. Position Summary The Head of VIP & Loyalty is responsible for developing and scaling VIP, loyalty, and high-value player strategies that drive long-term retention, profitability, and player satisfaction. Reporting directly to the General Manager, this role owns the lifecycle, engagement, and value of the company’s most important player segments while building a scalable VIP and loyalty framework to support growth. The ideal candidate brings a strong balance of relationship management, commercial decision-making, and data-driven thinking, with hands-on experience managing high-value players in online gaming environments. Key Responsibilities Own the end-to-end VIP strategy and lifecycle management for high-value and emerging VIP players Develop segmentation frameworks to identify, grow, and retain VIP players Create personalized experiences that strengthen engagement, retention, and long-term loyalty Monitor player value, profitability, retention, and lifetime performance Partner with CRM and Product teams to evolve loyalty, rewards, and engagement programs Design benefits, experiences, and promotional frameworks that drive sustainable player value Establish reinvestment frameworks and player treatment guidelines Evaluate offer effectiveness, promotional efficiency, and player profitability Balance premium player experience with responsible commercial decision-making Champion exceptional service standards for VIP and high-value players Partner cross-functionally with Customer Support, Payments, Risk, Product, and Analytics teams to remove friction across key player journeys Lead, develop, and scale the VIP team while setting performance standards and operating processes Act as a key advocate for the voice of the player within the leadership team Qualifications 5+ years of experience in VIP, loyalty, CRM, or player development roles Background in online casino, iGaming, sports betting, sweepstakes, or social casino Strong understanding of player retention, engagement, and lifecycle management Proven experience managing high-value player segments Strong analytical, commercial, and strategic decision-making skills Excellent communication and leadership capabilities Why Join The Team? You enjoy building meaningful, long-term player relationships You thrive in roles that blend hospitality, analytics, and commercial strategy You want ownership and influence within a growing gaming business You value autonomy, leadership impact, and cross-functional collaboration You believe loyalty is earned through exceptional experiences and thoughtful engagement