In-App Media Buyer - Israel/Cyprus/Remote
Posted 41 days agoIsrael or Cyprus or Remote Europe€35,000 - €42,000Job Reference: 36803
In-App Media Buyer
Location: In-office Israel or Cyprus or Remote
Job Description:
The In-App Media Buyer will be responsible for planning, managing, and optimizing in-app advertising campaigns with the aim of acquiring high-quality users, driving app installs, and maximizing ROI for mobile apps.
The role requires expertise in strategic media placements and performance metrics analysis to continually optimize campaign outcomes.
Key Responsibilities:
Requirements:
Preferred Qualifications:
If that's you let's start your journey to elavate your career! APPLY NOW or email me directly at: chrysavgi.patera@pentasia.com
Location: In-office Israel or Cyprus or Remote
Job Description:
The In-App Media Buyer will be responsible for planning, managing, and optimizing in-app advertising campaigns with the aim of acquiring high-quality users, driving app installs, and maximizing ROI for mobile apps.
The role requires expertise in strategic media placements and performance metrics analysis to continually optimize campaign outcomes.
Key Responsibilities:
- Develop and execute in-app advertising strategies aimed at user acquisition and retention.
- Plan, buy, and optimize in-app media campaigns across various DSPs and ad networks.
- Monitor campaigns and adjust them based on key performance metrics like CPI, ROAS, and retention.
- Manage budgets and optimize media spend for maximum ROI.
- Conduct A/B testing and experiments to optimize creatives, targeting, and bidding strategies.
Requirements:
- Proven experience in in-app media buying or a similar role in mobile marketing.
- Strong understanding of mobile app user acquisition and in-app advertising ecosystems.
- Proficient with in-app advertising platforms (AppLovin, IronSource, AdMob, etc.).
- Analytical mindset and data-driven approach to decision-making.
- Familiarity with tools like Adjust, AppsFlyer, or Firebase.
- Ability to manage multiple campaigns in a fast-paced environment.
Preferred Qualifications:
- Experience with large budget management and scaling app growth.
- Prior experience with programmatic buying platforms.
- Passion for mobile technology and gaming apps.
- Gambling experience is essential.
- Spanish-speaking candidates are a significant advantage.
If that's you let's start your journey to elavate your career! APPLY NOW or email me directly at: chrysavgi.patera@pentasia.com
Consultant
