Product Marketing Specialist (Slots & Casino Games).

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Product Marketing Specialist (Slots & Casino Games)

Posted 11 days ago
Romania OR Malta€40,000 - €65,000 DOEJob Reference: 37121
My client is looking for an experienced Product Marketing Specialist for the Casino Games unit.

You must have a minimum of 3 years of experience in a similar role and working for slots development studios in a B2B environment.

This role contributes to the development and execution of marketing strategies to raise awareness of the company's growing portfolio of 200+ casino games.

Location: Malta OR Romania (Bucharest)

Job description
  • Create the yearly marketing plan for the Casino Games division.
  • Participate in the development of B2B market communication campaigns for game launches.
  • Define and write the narratives, messaging, positioning, core value proposition and differentiation.
  • Conduct ongoing research to identify the right mix of marketing channels with a focus on digital, social, and meaningful iGaming media.
  • Partner with affiliates, streamers, and gaming influencers to promote games.
  • Coordinate implementation by bringing together people from Group Marketing, sales, game production, game operations, and account management teams.
  • Work with the Group Marketing team (communications, social media, event management, design) and/or 3rd party agencies to create advertising campaigns.
  • Analyze the performances of our games related marketing efforts and report periodically to the Casino Games unit stakeholders and Group Head of Marketing.

Requirements
  • Slot games passionate with 3+ years of experience in B2B digital marketing in the gaming or casino industry.
  • Proven track record of managing successful marketing campaigns for slot and casino games or similar products in a B2B environment.
  • Knowledge of affiliate marketing and influencer partnerships in the gaming space.
  • Live casino game promotion experience is a plus.
  • Demonstrated ability to collaborate effectively across multiple teams.
  • Excellent English command and written communication skills.
  • Professionalism in all aspects of daily tasks.
  • Ensure all marketing activities comply and promote responsible gaming. 

If you’re looking for a role where you’ll learn every day, contribute directly to our growth, and constantly discover new ways to expand your skills from the good to the exceptional, come on board.

If you are full of ideas, based in Romania OR Malta, and previously worked for at least 3 years in B2B digital marketing in the gaming or casino industry then look no further. Apply Now or Email me directly at: chrysavgi.patera@pentasia.com