Our Practices.

Head of SEO We are seeking a senior, hands-on Head of SEO to define and deliver the organic search strategy for an established online casino business as it transitions into a regulated market and undergoes a full platform rebuild. This is a pivotal role responsible for protecting and growing existing organic performance while ensuring the new platform is built on best-practice SEO foundations from the outset. The Head of SEO will own strategy across technical SEO, migration planning, content, digital PR, AI-driven search optimisation, reporting, and long-term capability development. This is a senior leadership role, but not purely managerial. The business requires someone who can set clear direction, influence Product and Technology decisions, and remain close enough to execution to deliver hands-on work in a lean environment. The ideal candidate will combine strategic leadership with deep, modern SEO expertise. Experience in highly competitive, regulated industries—particularly gambling or gaming—would be highly advantageous. Key Responsibilities SEO Strategy & Organic Growth Define and own the end-to-end SEO strategy and roadmap. Protect and grow existing organic visibility, rankings, and traffic during platform rebuild and regulatory transition. Identify and prioritise growth opportunities across brand, non-brand, content, technical SEO, and authority building. Embed SEO into broader acquisition strategy, working closely with Product, Marketing, Data, Content, UX, and Compliance teams. Monitor competitor activity and market trends to inform ongoing optimisation and opportunity identification. Technical SEO, Platform Rebuild & Migration Own all SEO requirements for the platform and front-end rebuild. Ensure the new site is architected with strong SEO foundations, including crawlability, indexation, site structure, internal linking, structured data, canonicalisation, page speed, Core Web Vitals, and mobile-first performance. Lead end-to-end SEO migration planning, including URL mapping, redirect strategy, metadata, content preservation, risk mitigation, and post-launch monitoring. Conduct regular technical SEO audits and ensure issues are prioritised and resolved effectively. Partner closely with Product, Engineering, platform providers, and front-end teams to embed SEO requirements early in the development lifecycle. Content, On-Site Optimisation & AI Search Define the SEO content strategy across key areas including casino pages, game categories, educational content, responsible gambling, brand trust, promotions, and commercial landing pages. Optimise existing content and define requirements for new content within the rebuilt platform. Establish clear content frameworks covering quality, search intent, internal linking, and structured optimisation. Prepare the business for evolving search behaviour, including AI-driven search, generative engines, and answer-based discovery models. Leverage AI tools to improve research, planning, and workflow efficiency while maintaining quality, compliance, and brand integrity. Digital PR, Authority & Off-Site SEO Define and lead the digital PR and link acquisition strategy to build authority in a highly competitive market. Collaborate with Brand, PR, Content, and external partners to develop campaigns that support both visibility and credibility. Monitor backlink profile quality and manage off-site SEO risk. Ensure all authority-building activity is sustainable, compliant, and appropriate for a regulated environment. Analytics, Reporting & Performance Define SEO KPIs across visibility, rankings, traffic, acquisition, conversion, content performance, and technical health. Work with Data and Analytics teams to develop robust SEO reporting using tools such as Google Search Console, GA4, Snowflake, Power BI, and other SEO platforms. Deliver regular performance insights and actionable recommendations to senior stakeholders. Use data to prioritise initiatives and continuously refine the SEO roadmap. Team, Partners & Capability Building Act as a hands-on SEO lead in the short term, delivering directly without reliance on a large team. Define the future SEO operating model, including in-house capabilities and external agency or specialist support. Manage SEO agencies, freelancers, and digital PR partners where required. Build SEO capability and awareness across Product, Content, UX, Technology, and Marketing teams. Support the evolution of a lean, scalable SEO function over time. Compliance & Brand Trust Ensure all SEO activity aligns with gambling regulations, advertising standards, and responsible gambling requirements. Work closely with Legal, Compliance, and Responsible Gambling teams to ensure content accuracy and approval where necessary. Support the development of high-trust content that enhances brand credibility during regulatory transition. Proactively mitigate SEO-related regulatory, reputational, or customer protection risks. Required Experience Significant SEO experience, ideally in a senior in-house role within a competitive digital environment. Strong technical SEO expertise, including site architecture, migrations, structured data, crawl and indexation management, performance optimisation, and mobile-first SEO. Proven experience managing large-scale site migrations or platform rebuilds. Strong content SEO experience, including keyword strategy, content architecture, search intent mapping, and quality frameworks. Understanding of AI search, generative search experiences, and evolving organic discovery trends. Experience working cross-functionally with Product, Engineering, UX, Content, Analytics, Marketing, and Compliance teams. Strong analytical skills with the ability to translate SEO data into commercial insight. Experience managing agencies, budgets, tools, or external partners. Proficiency with tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, Semrush, Botify, Lumar, Power BI, or equivalent platforms. Experience in gambling, gaming, financial services, travel, marketplaces, or other regulated/highly competitive sectors is highly desirable. Key Skills & Capabilities Strategic thinker with strong hands-on execution ability. Deep technical SEO expertise. Strong commercial awareness and prioritisation skills. Comfortable operating in a lean, fast-moving environment. Ability to influence Product and Technology decisions. Strong stakeholder management across technical and commercial teams. Data-driven, pragmatic, and outcome-focused approach. Clear and confident communicator with senior stakeholders. Curiosity and understanding of AI, automation, and the future of search. Ability to build long-term capability, not just manage day-to-day activity.

Pentasia is actively looking for Game Presenters (Relocation to Sofia)!   Role Overview Our client is hiring Game Presenters to host live online casino games from a professional studio onsite in Sofia Bulgaria. You will present games on camera, interact with players in real time, and ensure smooth game execution while maintaining high presentation standards. Full training is provided.   Key Responsibilities Host and present live games on camera Interact professionally and engagingly with players Strictly follow game rules and studio operating procedures Deliver consistent, high-quality on-camera performance Continuously develop presentation and communication skills   Requirements Full professional English High school diploma or equivalent Valid passport and willingness to relocate to the UAE Availability for rotating shifts (including nights, weekends, and public holidays) Strong on-camera presence: confident, energetic, articulate Open to receiving feedback and continuous improvement   What is offered 1100 EUR + bonus Fully paid training program Relocation package Public Transportation card Private health insurance Food vouchers Multisport Card 100% covered by the employer Modern studio environment International team Clear opportunities for career progression

Fraud Operations Manager Hybrid in Malta Salary up to €70k (DOE) Great benefits with an opportunity to work with a mature and well-known brand   We are hiring a Fraud Operations Manager to oversee fraud risk activity within a digital, high-volume iGaming environment. The role sits at the intersection of operations, risk, and compliance, with responsibility for protecting business integrity through both strategy and hands-on oversight.   >This position involves leading a small team while working closely with multiple internal functions, including compliance, finance, technology, and legal, to ensure fraud controls are embedded across the business. A key part of the role is turning data and operational insights into practical prevention measures and ongoing improvements.   >The successful candidate will be expected to take ownership of fraud monitoring frameworks, enhance detection capabilities, and ensure effective handling of financial risk events such as chargebacks and suspicious activity reviews. There is also a strong focus on maintaining robust reporting standards and supporting wider governance and audit requirements.   >In addition, the role contributes to the development and optimisation of internal fraud tools and rule sets, ensuring they remain effective against evolving threat patterns. Collaboration with external stakeholders such as vendors and regulatory bodies may also be required where relevant.   What we’re looking for Experience leading or supervising within fraud, risk, or similar operational functions(2-4 years) Strong understanding of fraud patterns, investigative thinking, and data-led decision making Ability to manage and develop a small team in a fast-paced environment Exposure to fraud tooling, monitoring systems, or rule-based detection logic Comfortable working across multiple stakeholders and functions Hands-on knowledge of AML and KYC principles Strong analytical mindset with structured problem-solving ability